Bimbo Bread $1.33ea.

HEB Unadvertised Deal:

Bimbo Bread $1.88ea. Both Soft White or Soft Wheat

Use(1) $.55/1 Sarah Lee or Bimbo Bread that came out in the Smartsource insert on 8/17- SS 8/17

Pay $1.33ea. 

That's cheaper than the HEB Brand.